Luxury can be an overused term. Many overpromise, most underdeliver, making relationships transactional, trust difficult to build and authenticity hard to find.
That’s why Stephen Place established PLACE, following a career built on a reputation as one of Europe’s most sought-after VIP guides and hosts. Stephen wanted his UHNWI Members to rediscover the original concept of true private-lifestyle management, and to allow PLACE members to revel in the magic of private membership.
Today, we offer our highly private Members the peace of mind that their uniquely personal requests are understood, anticipated and realised, no matter where they are in the world, with a 21st Century approach.